Nurfitrah Alia Binti Amran

Responsibilities:

• Develop and implement a comprehensive social media strategy to increase brand awareness and engagement.

• Create, curate, and manage published content (images, video, written) across social media platforms.

• Monitor, listen, and respond to users in a "social" way while cultivating leads and sales.

• Conduct online advocacy and open a stream for cross-promotions.

• Develop and expand community and influencer outreach efforts.

Reflection:

• Learning e-commerce through AI content creation opened my eyes to the blend of creativity and practical strategies of digital marketing. By generating AI images, writing captivating captions, and posting on social media like Instagram platform, I learned how customized content pulls audiences in. This process taught me the value of aligning visuals and messaging with target audiences, analyzing engagement metrics, and optimizing posts for maximum impact. It also highlighted how technology can make content creation easier and more efficient, thus increasing brand visibility and giving me a huge advantage in my future e-commerce and digital marketing ventures.